INVESTMENT MARKETING INC.

BUILDING RELATIONSHIPS

Retaining clients is every bit as important as attracting new ones. Surveys show that 80% of all new business comes from existing clients and referrals. Yet the same surveys show that clients’ No. 1 complaint is they don’t hear from their advisors enough. The remedy is simple: stay in touch with your clients, talk and write to them regularly and frequently. If you keep your clients happy, they’ll give you more money to manage, or better yet, recommend you to their friends.

BUILDING RELATIONSHIPS
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